What You Need to Know About Minimum Order Quantities in Fashion
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작성자 Maxwell 댓글 0건 조회 14회 작성일 25-09-23 20:38본문
When you are starting out in fashion production one of the most important concepts to understand is MOQ or minimum order quantity. It represents the bare minimum quantity a factory will manufacture per style. This isn’t merely a line item—it is a key factor that shapes your business strategy inventory planning and financial health.
There are strategic grounds behind MOQ requirements. Small runs are economically unsustainable for most producers. Initial setup involves labor, tooling, and material allocation. These overheads are distributed per unit across the entire run. So if you order too few the cost per item becomes too high for the factory to make a profit. MOQs support both efficiency and quality assurance in manufacturing.
For new designers or small brands seeing a high MOQ can be discouraging. Some factories might require 50 100 or even 500 pieces per style. Without clear market validation, such volumes can feel excessive. You can adapt your approach to meet these realities. Prioritize depth over breadth—fewer designs, full quantities. Instead of designing 10 different tops aim for Women's sweater three well thought out styles that you can confidently market.
Seek out makers who cater to low-volume brands. Ideal for startups, these partners accept orders as small as 20–50 pieces. They may charge a bit more per garment. The lower barrier to entry allows you to test the market with less financial risk.
Don’t overlook your material vendors. Many fabric mills have their own MOQs for dyeing and printing. Your manufacturer may align their MOQ with your fabric provider’s requirement. Strategic vendor coordination eliminates last-minute MOQ shocks.
You can and should advocate for flexible terms. Ask if they’ll consider lowering the minimum with a commitment to reorders. Price breaks are common when you scale beyond baseline quantities. Negotiate a trial MOQ with a binding follow-up order.
Factor in the financial and logistical burden of bulk production. Producing 200 units means you need to pay for all of them upfront and have space to store them. Validate demand before you authorize production. Leverage direct-to-consumer channels to validate scale before commitment.
MOQ is not a roadblock it is a tool. Used wisely, it helps you avoid overproduction and waste. Prioritize alignment over convenience—find manufacturers who match your stage. Your MOQ will naturally expand as demand increases. The key is to move forward with confidence not just volume.
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